Business Research Methods

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By Naval Bajpai

Publisher: Pearson India

ISBN: 9788131798256

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Salient Features:

Each of he nineteen chapters has a chapter-operating asÃ?Â well as end-of-chapter case or case study.
Research in Action confers on readers the ability to link concepts in the chapter with the latest practices of the study.
Implementation of software for solutions to problems minimizing computational hassles.
Extensive use of explanatory dialogue boxes reinforce critical concepts, providing simple descriptions for complex theories.

Front Cover

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Dedicated To

Brief Contents

Contents

About the Author

Preface

Part I Introduction to Business Research

Part II Research Design Formulation

Part III Sources and Collection of Data

Part IV Data Analysis and Presentation

Part V Result Presentation

Appendices

Glossary

Name Index

Subject Index

Back Cover

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		Business Research Methods <strong>Salient Features:</strong><br/><ol... \|			INR 593.10